Prince Charles is joining forces with British actress Liz Hurley to launch a range of "modern, healthy" organic produce. The Prince plans to market a selection of organic meat and grain products using ingredients sourced from the actress's nearby farm. The new products will be on sale from October and will be sold under Prince Charles' Duchy Originals label. The Austin Powers actress described Prince Charles as an "inspiration" due to his belief in organic food and farming and said that she felt honoured to be associated with Duchy Originals. Liz Hurley currently breeds cows, pigs and chickens at her 400 acre organic farm. Her organic and rare breed lamb, pork and beef are used by some of London and Gloucestershire's leading chefs. Prince Charles is a long time advocate of organic and sustainable farming. Duchy Originals currently sells a range of over 200 "quintessentially British" products, with all profits going to the Prince's Charities Foundation.